Learn more about our journey
The journey began in 2008 with the two founding members - Pascal Boutin and Yannick Plante - in a home garage and $5,000 of credit margin!
The adventure started in 2008 with the two founding members, Pascal Boutin and Yannick Plante. At that time, we had a garage as a warehouse, a small residential office for a customer service location and $5,000 available on a line of credit! We had no knowledge of the web, only of tires, marketing, and management. Since that day, we have worked tirelessly to improve our offering of products and to modernize our e-commerce platform.
Today, PMCtire is the Canadian leader in online tire and wheel sales. We have an approach of continuous improvement and we always have new ideas in development. Our ultimate goal is to grow our market all over the world and, through technology, to offer sources of information to consumers about their vehicles.